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Philip Morris Says Marlboro Ad Campaign Doesn't Target Kids Marlboro marketing campaign aimed at young people, anti tobacco report says Smoking The Guardian A brand didn't just change its audience it changed perception forever. Marlboro wasn't always the rugged cowboy symbol we know today. It started as a cigarette for women, positioned around elegance and 7 Amazing Marketing Campaigns Over the Last 7 Decades by Sandeep Benny Medium Learning from the Legends: Yes, Virginia, It Really Is That Simple! Wizard of Ads for Essential Services
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